Converse: Pride
For Converse's 2022 Pride campaign, inspired by the vibrancy and artistry of the queer community, we wove together hand-drawn patterns with realistic textures while leaving space to make Converse's products standout. Utilizing brush strokes gave the animation a more abstract feel, while the core of each piece employed a more tactile approach to foster a more authentic sense of textural connectivity.
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Client
Nike x Converse -
Executive Creative Director
Michaela Olsen -
Executive Creative Producer
Emily Collins -
Creative Producer
Megan Barbour -
Art Director & Animator
Jordan Bruner -
Compositors
Aalejandro Lechuga, Sabrina Chaney