AWS x IBM x NFL

We partnered with Condé Nast to create a video highlighting the NFL's partnership with Amazon Web Services (AWS) and how they use AWS to deliver the best data-driven content for fans. Our goal with the animated components of the video is to clearly communicate complex information and data. Through collage-style animation and motion graphics, we aim to grab and hold the viewer's attention, whether they're newcomers or tech-savvy professionals.

Client: Condé Nast

Live Action: Good Boy Creative

Executive Producers: Emily Collins & Michaela Olsen

Associate Creative Director: Liz Klein DiBello

Producer: Kelsey Usher

Art Director: Jules Verardi

Animators: Alejandro De Hoyos Lechuga, Jules Verardi, Dani Nunes