The New Yorker x Canada Dry

Inspired by the signature wit of The New Yorker cartoons, we created a two-part animated series that hilariously captures those awkward holiday moments we all know too well. The series shows how Canada Dry Ginger Ale, paired with some perfectly timed dry humor, can turn cringe into comfort.

Our quirky cartoon protagonists rely on the crisp refreshment of Canada Dry® Ginger Ale to survive holiday chaos, finding joy (and a little dignity) along the way. With vibrant 2D animation and little bursts of color, we spotlight the exact moments when Canada Dry swoops in to save the day—and the awkward encounter.

Agency

Condé Nast

Client

The New Yorker Brand (TNY), Canda Dry

Executive Producers

Emily Collins, Michaela Olsen

Creative Producer

Megan Barbour

Director

Nivedita Sekar

Producer

Kelsey Usher

Animation & Design

Nivedita Sekar, Alejandro Lechuga, Liz DiBello

Sound Design

Chris Mastellone, Anthony Galante