The New Yorker x Canada Dry
Inspired by the signature wit of The New Yorker cartoons, we created a two-part animated series that hilariously captures those awkward holiday moments we all know too well. The series shows how Canada Dry Ginger Ale, paired with some perfectly timed dry humor, can turn cringe into comfort.
Our quirky cartoon protagonists rely on the crisp refreshment of Canada Dry® Ginger Ale to survive holiday chaos, finding joy (and a little dignity) along the way. With vibrant 2D animation and little bursts of color, we spotlight the exact moments when Canada Dry swoops in to save the day—and the awkward encounter.
Agency
Condé Nast
Client
The New Yorker Brand (TNY), Canda Dry
Executive Producers
Emily Collins, Michaela Olsen
Creative Producer
Megan Barbour
Director
Nivedita Sekar
Producer
Kelsey Usher
Animation & Design
Nivedita Sekar, Alejandro Lechuga, Liz DiBello
Sound Design
Chris Mastellone, Anthony Galante