Trader Joe's x Condé Nast Traveler
Our partnership with Condé Nast Traveler and Trader Joe's takes us on adventures through Europe while illustrating a few helpful tips for the perfect getaway. We visit the the ruins of Rome (yes, that is the Roman Colosseum carved into a block of cheese) to the countryside of Tuscany. We used real foods, handmade props and 2D animated scenery to bring this artisanal pasta fantasy to life.
In our next spot, we take a trip through Germany during Christmastime — from the the Christmas market in the Black Forest (all the trees are made out of black licorice) to our hero product, the gingerbread house. To see how we used real Trader Joe’s German treats and vintage-style illustrations to bring this magical world to life, check out our behind-the-scenes video below!
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Agency
Condé Nast -
Client
Trader Joe's -
Creative Director
Michaela Olsen -
Creative Producer
Jess Peterson -
Art Director and Stylist
Minkyung Chung -
Stop Motion Animator
Victoria Arslani -
Hand-Drawn Animator
Marisha Falkovich, Brenn Goodell -
Post FX and Sound Design
Brenn Goodell -
Storyboards
Andreas Dutz